Huda Kattan Reclaims Full Ownership of Huda Beauty

Huda Kattan Reclaims Full Ownership

A Big Move for the Beauty Icon

Huda Kattan, the well-known beauty expert and influencer,Huda Kattan Reclaims Full Ownership has taken full control of her brand, Huda Beauty. On Tuesday, she announced that she now owns 100% of the company. This decision came after ending an eight-year partnership with TSG Consumer Partners, a private equity firm that once held a stake in the brand.

The End of a Long Partnership

TSG joined Huda Beauty in 2017 to help the brand grow. Over the years, the brand became a global name. However, Huda Kattan decided it was time to lead the company on her own terms. She shared her excitement about this move and said she is ready for a fresh start.

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A New Chapter for KAYALI

To help make this shift, the brand’s fragrance line, KAYALI, was sold. Mona Kattan, Huda’s sister and the co-founder of Huda Beauty, bought the line with support from General Atlantic, a global investment firm. KAYALI now runs as a separate company. Mona will stay on as its CEO and continue to grow the perfume brand.

Sisters Supporting Each Other

Huda praised her sister Mona and shared how proud she feels. She said KAYALI is in great hands and believes Mona will take it to new heights. This shows the strong bond between the sisters and their shared passion for beauty.

Looking Ahead with Full Control

Now that Huda Kattan reclaims full ownership, she plans to steer Huda Beauty in her own way. She aims to bring more creativity, honesty, and bold ideas to the brand. With her back at the helm, fans can expect more exciting changes.

What This Means for the Brand

Huda Beauty started in 2013 and quickly became a top beauty brand. Known for its trendy products and large online fanbase, it now has over 54 million followers on Instagram. With Huda Kattan reclaims full ownership, the brand is ready to grow even more. This bold move shows Huda’s deep love for her brand and her drive to lead it into the future.

 

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